Strategy Plus Creative
Since 1989, Bright Ideas has delivered strategic marketing planning, brand strategy and execution and communications planning and support for a diverse array of private, public and non-profit clients.
Solutions That Drive Your Success
A Seasoned Professional At The Helm
Bright Ideas was founded and is directed by Lisa Brenner, a creative and strategic thinker with deep experience helping clients engage customers and build their brands.
Prior to founding the firm, Lisa served as Director of Marketing Services for the American Medical Association, where she managed a $6 million budget and staff of 15 full-time employees in marketing planning, communications development and production for all of the association’s products and services. Her prior positions included serving as Marketing Manager at the Hospital Research and Educational Trust of the American Hospital Association, Director of Communications for the International Business Council MidAmerica and as an advertising copywriter for Sears, Roebuck & Company.
Lisa holds a Bachelor’s degree in communications from Northwestern University. She is a member of the American Marketing Association. Lisa is a frequent speaker on topics related to strategic marketing and branding.